Comments on: Building your academic profile online

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By: lisaharris

lisaharris — Sun, 17 Jan 2010 03:24:23 +0000

Hi Christopher, many thanks for your comments. Some of the points you mention were indeed raised in our workshop The one about theft of intellectual property when posting presentations on Slideshare, for instance…my response was that any one can copy from a journal article too, but they will be distinguished by being at least two years out of date

By: Christopher Parsons

Christopher Parsons — Sun, 17 Jan 2010 01:18:18 +0000

While I largely agree with what is contained in the slide presentation, and in fact have actively worked to develop a strong online academic presence for a few years now, the focus on 'brand' is sufficient to dissuade many members of the academy to take up advice such as what you've given. I'm a doctoral student and so I assumed that many of my peers would be more receptive to establishing open online environments where they could brand or identify themselves, but many are repulsed by any notion that they should develop a 'brand' for themselves. This reaction is paralleled by many faculty members (e.g. I'm already established, why should I both with social media and website nonsense when I can publish in journals instead?). Perhaps this is just my experience, but I have my doubts.

One thing that I think is particularly critical is to actually explain what 'authentic' means, and how to leverage something like a blog to get ideas out in a non-academic language - what suggestions would you offer the philosophy professor working on metaphysics of time, or a social scientists talking about health and war, or a mathematician doing what they do (is it obvious that I have a humanities/social sciences background? *grin*)?

I mention this latter point because I regularly am assailed by colleagues with 'you're doing X, which lends itself to developing an online profile, whereas no one cares about Y, which is what I do'. Moreover, there is a persistent worry and fear amongst my colleagues of people 'stealing' ideas that are posted online to blog, with the notion that you should only publish in journals to avoid such intellectual 'theft'.

Perhaps these are all issues that will come out in your talk. Many they deviate from the aim of your talk a little too much. It's just that these are the prevalent issues that I'm having in trying to explain the value of having an online social presence that develops a personal brand when speaking with colleagues, most of whom are doctoral students about to finish, or young faculty.

By: Josie

Josie — Sat, 16 Jan 2010 21:18:32 +0000

That day is definitely coming, and coming soon. Best we all start thinking about it.

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uberVU - social comments — Sat, 16 Jan 2010 16:09:39 +0000

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