Lisa Harris Marketing

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Musings of a Gifted Amateur

Digital Marketing Communications – final class session 26th November

I hope everyone enjoyed the last couple of weeks with Alan :-)

We have posted a brief video in the Ning community responding to queries about the presentations next week.

My slides for Thursday’s final class session are here:

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Digital Marketing Communications – 2nd Session 5th November

Here are the slides, with links to readings and video, for Week 2:

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Digital Marketing Communications – 1st session 29/10

Starting on Thursday, I’m running this unit for Southampton MSc students for the first time, together with Alan Rae. The slides for the first week are here:

There is also a Ning community where student groupwork and tutor feedback will be posted. This unit currently forms part of the MSc in Marketing Management and (from next year) the new MSc in Digital Marketing.

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