Lisa Harris Marketing


Musings of a Gifted Amateur

My current projects: presentation to new MSc students

My presentation today to new MSc students on building your online brand, also demonstrating the usefulness of Slideshare.

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Digital Economy USRG Contributions to Web Science MOOC #FLwebsci

On 11th November 2013 the University of Southampton will be running its first MOOC (Massive Open Online Course), focusing on Web Science – a taster of how the web is changing the world and how the world is changing the web. It will be the first of many courses that will be made available in partnership with platform provider FutureLearn for people to study online, for free, wherever they are based in the world. The MOOC will appeal as a taster for people considering more formal educational programmes in this area, or to anyone with a particular interest in the web and its relationship with business and society.

No prior subject knowledge is required to participate in the Web Science MOOC, just enthusiasm and willingness to engage in building a global online community of interest around the topic. The course lasts for 6 weeks, and each week will require 2-6 hours of study through a combination of video, articles, activities and interactions via social media.

Digital Economy will have a one week section of the MOOC, with contributions from Ian Brown, Chris Phethean, Reuben Binns, Lorraine Warren and myself. We will discuss how the web is enabling both new forms of digital business and the transformation of traditional business. The Course Team are all actively involved in researching different aspects of this topic, and collectively the contributions highlight how the abundance of digital data impacts upon the activities of a range of stakeholders – consumers, job seekers, recruiters and commercial operations, while enabling new business models and entrepreneurial opportunities to be developed.

If you are now sufficiently inspired to check out the Web Science MOOC, you can watch our promotional video and register for the course here

Below you can see myself, Chris and Reuben relaxing with the lovely camera crew Joe and Kerry after filming of our MOOC videos was completed :-)

Phew, all done :-)

Phew, all done :-)

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DE2013 Open Digital Conference at MediaCity


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So what do the digichamps actually do?

With many thanks to the film-making wizardry of Simon Morice, the interviewing skills of Flo Broderick and contributions from Gareth Beeston, Renaldo Bernard and Eamonn Walls…this is what the #digichamps do :-)
See more on the Digichamps blog.

It’s been a busy week for the digichamps. Here are Simon Morice and Flo Broderick preparing video from Portus:

And taking to the stage at the Open Day:

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Using social media to present about social media…

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Open Data Open Day

Meet the Open Data team! We’re putting on an open day for all members of the university to come and discover what we do and how open data can help. We’ve booked the Access Grid Room and the Coffee Room in Building 32 (EEE) and will be running a series of talks, workshops and general ‘get to know us’ sessions throughout the day.

Currently confirmed:

Talks from members of the University community on how open data has helped them.
Tutorials from the Open Data Service – how to help us to help you.
Demos of some of the cool stuff we’ve done and sneak peeks of what we’re currently working on.
Hacking sessions for technical people who want to get their hands dirty.
Free food and coffee, sponsored by the Digital Economy USRG!

This is a free event, and will be running across the entire day, please feel free to drop in even if you can only spare 10 minutes.

NOTE: If you have any data, no matter how trivial it may seem, please bring it along! We can read most types of database, spreadsheets and documents, and will have hackers on hand all day who will endeavor to make it into something that benefits you, and the wider university community.

Here is the Facebook Page and more information is available

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Tweet summary of great #web observatory event at #ODI


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#Digichamp Flo Broderick on learning to be a Reporter

Only a month ago I spent my Monday morning at university attending a Digichamps workshop on creating and editing video on smartphones with David Willox and Simon Morice of icmReporting. After learning about conducting video interviews, we exchanged contact details and a month later I found myself working as a news reporter at Digital Media Europe 2013, a conference organized by WAN-IFRAon digital trends within the media industry.

Given that I had absolutely no experience in reporting, I was somewhat surprised when Simon and David sent me off to interview business leaders with a smartphone, an ALM, a microphone and lights on the first morning of the conference. However, their simple four question approach and their refreshing confidence in a student’s maturity and capabilities enabled me to conduct 11 video interviews over the three days at 200 Aldersgate in London.

As a digital marketer, I’ve come to value the importance of instantaneous coverage and with the help of the iPhone app, Voddio, I found myself conducting an interview, gathering some B-Roll (video lingo for extra footage), editing the piece and uploading it to YouTube in about 30 minutes.

In order to interview effectively, I was encouraged to listen to all of the presentations some of which focused on themes such as paid-content strategies, digital advertising growth and open data. My highlights included Matt Gierhart’s (Global Head of Social at Ogilvy Action) insightful presentation on “Stories from the Frontline of Consumerism” and hearing from Andy Wiedlin, Chief Revenue Officer at BuzzFeed who spoke about monetization on their social news platform. Impressed by my smartphone interviews, Simon and David threw me into the deep end asking me to present the conference’s live stream channel interviewing Gierhart. No second takes, no second chances:

I might be set on a career in digital marketing in the technology sector, however, having the experience as a reporter reminded me that there are other fields I am interested in and that exploring as many sectors as possible whilst you are still in education can be exceptionally useful and rewarding going forwards. I may even be lucky enough to work at the next WAN-IFRA conference in June in Bangkok (Digital Media Asia 2013). If any other Digichamps or students are interested in working with icmReporting then please email

To see my interviews at #DME13 please check out the icmReporting YouTube channel here.


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Changing the Learning Landscape #cll1213

Yesterday Fiona Harvey, Graeme Earl and myself headed for London Town to present at the HEA Changing the Learning Landscape event.

This event offered an opportunity for those involved in teaching to find out more about the role that social media can play in enhancing the student and tutor experience. It was therefore a chance for us to wax lyrical about digital literacy, digichamps, cool social media tools and of course MOOCs :-)

Fiona’s review of the day is here on the CITE blog

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The 2013 Digital Literacies Conference #sotonMOOC

Written by @garethpbeeston and first published on the #digichamps blog:

The #SotonMOOC conference held today was host to a number of prestigious people from UK businesses and Universities, hoping to debate the challenges involved with building, moderating and launching a MOOC.

The event was kicked off by our very own @HughDavis who spoke about the projects in which @CITESoton is involved with across the University and how we can develop online education to cater to the digital arena. Following this, presentations from @CMSinclair, from Edinburgh University, and @Sheilmcn, from CETIS, gave their thoughts on how MOOCs should be developed and to what extent these challenges play a part in the MOOCs that they each have been involved with.

Many famous faces of the MOOC world enjoyed their well-earned coffee break as they recessed for pastries and hot drinks, provided by the University of Southampton catering department. Lovely grub!


To recommence the event, the #Digichamps, @GarethPBeeston and @RenaldoBLive, took to the floor providing a #DrawMyLife video on how the Digichamps came to be and how they can help staff around the University to become more digitally literate. Following on from this were two amazing sessions which focused on various projects around the University that are involved with digital literacies and the use of Web tools for an engaging and enthralling experience online.


A session on “Cool Social Media Tools” was conducted after the presentations that showed us how plugins on @Wordpress can provide an increase in functionality and interactivity on various sites involved with research, education and business. @katieonthetweet, another #Digichamp, also presented an inspiring presentation on an app that allows for the coordination of class recordings, richer media, timetables, notes and support for students at University.

The mixture of cool social tools carefully led onto a session conducted by Prof. @mweller from the Open University. This presentation was streamed online via a Google Hangout, showing practically the extent of the use of Web tools within education. This fantastic presentation inspired many around the room giving a great insight into the running of #H8170Open and Open Educational Resources through MOOCs.

Garf and Renaldo
#Digichamps Presenting

After the lunch break, many delegates took part in a break-out session where various people would debate on the certain challenges, strengths and affordances involved with the creation, development, maintenance and distribution of content and MOOCs themselves. These included using video for further engaging tools, staying safe online and awesome apps in the classroom.

A final presentation to close the event was performed by Mark Lester, who is currently the Head of Strategy & Development at the Open University and a member of the Executive Team @FutureLearn (an initiative to drive open learning on the Web).

Many of the delegates were engaged, inspired and satisfied with an all-round successful event organised by our very own @LisaHarris and @FionaJHarvey. Many thanks to the digichamps, video teams and all delegates were announced to close the event. We wish everybody every success in creating their online learning tools and courses in the future.

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